Economic Trends Converge Around Fulfillment Service Capabilities
Advances in technology continue to impact all spheres of our lives. One area most affected is how we buy and sell products. Advances in ecommerce and mobile commerce continue to change how products are bought and sold. Due to the convenience of buying online, this is bound to continue. More and more consumers are buying products online and businesses that are not awake to this fact risk relegation. Very many businesses are turning to fulfillment services to complement their efforts to reach customers in the most convenient manner. Below are some emerging economic trends every business keen on staying relevant need to consider.
Ecommerce Growth
There has been an unprecedented growth in ecommerce with customers opting to buy online rather than from traditional stores. Customers may visit many of the available online stores and place an order and wait for the product to be delivered. Businesses are seeking ways of staying competitive in reality of this and majority of them are devising new ways to achieve this. Some of the areas that most businesses have realized matter most include customer satisfaction, investment in additional digital channels as well as closely evaluating the digital behavior of customers. This reassessing and realignment to new ecommerce strategies has the potential of opening up new opportunities and benefiting customers as well.
Digital Shopping
Digital shopping is yet another trend in which has the need for fulfillment services has increased. Today’s techno savvy customer compares the products on various online stores before making any purchase. This is done with much ease and the result is a customer who expects excellent services upon choosing a particular product. No seller can risk to compromise on this since establishment of a lasting relationship is key for the continued success of business. Unbeatable fulfillment services ensure nothing is left to chance.
Faster Delivery Expectations
Majority of customers expect fast delivery for the products they have purchased. In fact, 24-hour delivery after purchase increases customer satisfaction. Unfortunately, few businesses have the capacity to deliver a purchase to the many customers who buy their products in such a short period of time. There are various reasons for this, but the main reason is the fact that customers are spread in different regions of the globe. Engagement of a fulfillment services company resolves this problem since it steps in to send the product to the buyer. Therefore, if you want to get another order from your customer, it is useful to use fulfillment services as timely delivery is ensured. In addition, the cost of shipping the product to the buyer is significantly reduced.
Real-time Feedback Via Social Commerce
Unlike in the past, today’s consumer has many sources of information regarding a product. Many rely on social media sites for information on other customers’ experiences regarding dealing with a particular seller. The interactive social media platforms have empowered today’s online shopper so much that a business keen on tapping the opportunities in the ecommerce industry must seek to have a good reputation in social media sites. Unfavorable feedback via social media sites can ruin any chances of selling a product. The heightened consumer expectations and knowledge is another reason for ensuring your customer is satisfied beyond their highest expectations. Satisfied consumers leave positive reviews of your business in social media sites. Hiring an experienced social media expert and fulfillment services will alleviate the risk of poor customer experience.
Shipping Costs
One challenge brought about by online purchases is the wide global reach. All products that require shipment need to be packaged in a manner that does not lead to losses. The cost of the product plus shipping cost have to be factored in when quoting the purchase price. Bulk packaging helps to spread the shipping costs to the packaged products and this is cost effective when compared to single packaging. Products going for low prices are best packaged in bulk. Fulfillment services provide the best alternative to ship the products safely to your customer.
It is evident that all of these economic trends converge around fulfillment capabilities and every business that uses fulfillment services therefore has an advantage compared to businesses that do not utilize fulfillment services.